Students complete the Level 3 Digital Media course which will develop professional and social skills through interaction with performers, clients and peers; as well as theoretical and technical knowledge and understanding to underpin these skills. This course includes ICT skills and knowledge to ensure that they are desirable candidates for work and Higher Education. This will allow their creativity and flair to be harnessed in the design and production of media products used within the industry. Students will develop conceptual ideas, and visualise these all the way through the production cycle; from planning and pre-production right through to editing, post-production and presentation of products. They’ll also learn how to analyse target audience requirements, research market demand and bring a media concept alive working in line with legal and regulatory requirements, in a safe and effective way, protecting themselves and those they’re working with from injury or harm.
Minimum 6th form entry requirements apply. 5 GCSE passes, including English and Maths at a grade 4 or above.
Unit 1- Media products and audiences: students will develop their understanding of how different media institutions operate, different ownership models within media industries, analysis of media products and how meaning is created for audiences. Examination assessment 25% Unit 2- Unit 2- Pre-production and planning: the pre-production process the creative media industry follows, research the planning stage of a media production and legislation. Unit 3- Create a media product: students to develop knowledge and understanding of the production processes of producing a media product. Unit 6- Social media and globalisation: students will understand the ways in which online technologies and social media products have created a globalised, connected society and how such tools are used by media producers. Examination assessment 25% Unit 20– Advertising Media: to create campaigns that grow a brand and an organisation’s image, promotion of all types of products and services.
About Education Provider
| Region | South East |
| Local Authority | Medway |
| Ofsted Rating | Good |
| Gender Type | Mixed |
| Address | Main Road, Hoo, Rochester, ME3 9HH |
Students complete the Level 3 Digital Media course which will develop professional and social skills through interaction with performers, clients and peers; as well as theoretical and technical knowledge and understanding to underpin these skills. This course includes ICT skills and knowledge to ensure that they are desirable candidates for work and Higher Education. This will allow their creativity and flair to be harnessed in the design and production of media products used within the industry. Students will develop conceptual ideas, and visualise these all the way through the production cycle; from planning and pre-production right through to editing, post-production and presentation of products. They’ll also learn how to analyse target audience requirements, research market demand and bring a media concept alive working in line with legal and regulatory requirements, in a safe and effective way, protecting themselves and those they’re working with from injury or harm.
Minimum 6th form entry requirements apply. 5 GCSE passes, including English and Maths at a grade 4 or above.
Unit 1- Media products and audiences: students will develop their understanding of how different media institutions operate, different ownership models within media industries, analysis of media products and how meaning is created for audiences. Examination assessment 25% Unit 2- Unit 2- Pre-production and planning: the pre-production process the creative media industry follows, research the planning stage of a media production and legislation. Unit 3- Create a media product: students to develop knowledge and understanding of the production processes of producing a media product. Unit 6- Social media and globalisation: students will understand the ways in which online technologies and social media products have created a globalised, connected society and how such tools are used by media producers. Examination assessment 25% Unit 20– Advertising Media: to create campaigns that grow a brand and an organisation’s image, promotion of all types of products and services.
