Media Studies

Course summary

A Level Media Studies QAN code 60311496/5350 Media Studies is based on a theoretical framework for analysing and creating media, which provides students with the tools to develop a critical understanding and appreciation of the media through four inter-related areas: • media language: how the media through their forms, codes, conventions and techniques communicate meanings • representation: how the media portray events, issues, individuals and social groups • media industries: how the processes of production, distribution and circulation affect media forms and platforms • audiences: how media forms target, reach and address audiences, how audiences interpret and respond to them, and how members of audiences become producers themselves. Assessment 1: Media Products, Industries and Audiences The examination assesses media language, representation, media industries, audiences and media contexts. It consists of two sections: • Section A: Analysing Media Language and Representation • Section B: Understanding Media Industries and Audiences 2: Media Forms and Products in Depth The examination assesses media language, representation, media industries, audiences and media contexts. It consists of three sections. • Section A – Television in the Global Age • Section B – Magazines: Mainstream and Alternative Media • Section C – Media in the Online Age 3: Cross-Media Production An individual cross-media production based on two forms in response to a choice of briefs set by WJEC, applying knowledge and understanding of the theoretical framework and digital convergence. This course demands a good degree of imagination, initiative and self-motivation. It does not lend itself to the technophobe! This course would enable you to follow a range of degrees and other programmes, such as Video Production, Photojournalism, Visual Culture and Electronic Imaging. Staff member contact: Mr Aske