A Level Business
Course summary
Business activity affects daily lives of all people who work, spend, save, invest and travel. Business studies is a broad subject which allows an in-depth study of a range of specialities such as management, marketing, operational performance, finance, human resources and the strategic position of a business. It provides students with opportunities to develop entrepreneurial spirit and deep knowledge of academic theory. Studying Business will help students to learn how to work independently, to participate in group work and to carry out research investigations. The course develops students’ independent and critical thinking. It encourages them to take a keen interest in the development of business in the real world. It enables students to develop entrepreneurial spirit and the desire to set up their own business to become financially independent. Topics What is business? Managers, leadership and decision making Decision making to improve marketing performance. Decision making to improve operational performance. Decision making to improve financial performance Decision making to improve human resource performance. Analysing the strategic position of a business . Choosing strategic direction (A-level only) Strategic methods: how to pursue strategies Managing strategic change.
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