Business Studies:Single

Course summary

Almost every decision you make is influenced by a business. Perhaps through an expensive marketing campaign or a celebrity endorsing a brand. Maybe the education you receive or the medication you take through the NHS. To make the best decisions, you need the best understanding of the information presented to you. To succeed as an entrepreneur or an employee, you need a strong understanding of your own capabilities and how these can be used to the business’ advantage. Through the study of business, you will learn how to match your skills to your ambitions. You will develop an inquiring mind and be able to draw connections between multiple concepts. You will learn how to take a logical approach to problem solving and become able to think outside the box. You will learn how to shape and evaluate strategies and, through this become, an effective negotiator. As a business student, you will develop an understanding of how businesses target customers and establish their position within the market. You will learn about entrepreneurs and leaders - and how to manage people and change. You will use accountancy ratios to assess the competitiveness of businesses, and explore the impact of business expansion on developed and emerging global markets. Due to the broad application of this subject, studying business is an excellent pathway to many university courses such as Business, Management, Accountancy, Marketing, PR, Economics, Politics, Law, and Human Resource Management.