Media/Film/Tv Studies
Course summary
The course will cover the following themes: Media Forms and Products You will study advertising and marketing, film (Straight Outta Compton, I, Daniel Blake), magazines (Vogue, Big Issue) music video (Beyonce, Dizzee Rascal, Vance Joy), newspapers, online media (Zoella, DesiMag), radio, television (Life on Mars, Humans, No Burqas Behind Bars) and video games (Assassin's Creed III: Liberation). Theoretical Framework You will learn the tools to develop a critical understanding and appreciation of the media. The framework consists of four inter-related areas: •Media language: how the media through their forms, codes, conventions and techniques communicate meanings •Representation: how the media portray events, issues, individuals and social groups •Media industries: how the media industries' processes of production, distribution and circulation affect media forms and platforms •Audiences: how media forms target, reach and address audiences, how audiences interpret and respond to •Contexts of Media You will develop knowledge and understanding of media products in relation to relevant key social, cultural, economic, political and historical contexts. •Media Concepts: forms, representations, institutions and audiences •Media Platforms: broadcasting; digital/web-based media (e-media) and print •Media Debates: reality TV, news values and moral panics •Media Theories: gender & ethnicity, consumption and production and genre theories
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